DotScott - Joining the dots on your web & AI journey
.AI Readiness Questionnaire

How well is your business setup to use AI? DotScott can help you begin your AI journey.

SEO and .AI visibility audit

How well is your website and identity setup to respond to AI searches? 
Find out with our detailed report.

.AI Content Creation

Working with AI to create optimised page content and other website content for you. 

.AI training & consultancy

Learn the essentials at your own pace, in plain English. AI training and AI consultancy services.

.AI workshops and webinars

Hands-on sessions for you and your team. Learn to use AI skills in your business, not just managing your website.

Website Design & SEO services
A complete range of website design and SEO services, available individually or combined into projects. Also often enhanced with AI skills to improve efficiency and reduce costs.
About DotScott (previously eseyo)
Find out more about our business. Background information, policies, client feedback and more.
Contact DotScott
Whether your website needs some attention, you want to be found in AI search, or you’re wondering where AI fits in your business, let’s talk it through. Call, WhatsApp or send me a message and you’ll be speaking to me directly.
New Client Questionnaire Form
AI Readiness Questionnaire
Help Centre
The Help Centre contains a growing library of articles to inform and educate you about website management and updates, SEO, and how to use AI in your business.

Ask if you have any questions...
Is your website ready for AI agents? Elementor's new Agent Ready tools explained
Is your website ready for AI agents? Elementor's new Agent Ready tools explained
Is your website ready for AI agents? Elementor's new Agent Ready tools explained
How AI writes better SEO titles, meta descriptions and excerpts
How AI writes better SEO titles, meta descriptions and excerpts
How AI writes better SEO titles, meta descriptions and excerpts
A florist sits at her shop workbench looking at her laptop, curious but a little unsure, while DotScott, visiting the shop, leans in with an encouraging smile and gestures towards the screen.
AI use among UK small businesses has more than doubled: where does that leave you?
AI use among UK small businesses has more than doubled: where does that leave you?
A frustrated business owner at her office desk looks at a floating search results panel where a competitor holds the glowing top spot, while DotScott, visiting her office, stands behind her chair with a knowing smile and points out exactly why that result is winning.
Why is your competitor ranking and you are not? The case for competitor research
Why is your competitor ranking and you are not? The case for competitor research
DotScott standing at a desk, sliding the top section of a floating web page into place. The page is a tidy stack of separate, clearly headed sections with the top one glowing teal, while a jumbled heap of greyed-out page fragments floats to the left, linked to it by a line of cyan dots.
Chunking and BLUF: how to write web pages AI search can use
Chunking and BLUF: how to write web pages AI search can use
DotScott at a desk with a laptop and coffee, smiling at a floating AI chat answer panel. Among many greyed-out website cards, one glowing teal website card is linked to the AI answer by a line of cyan dots, showing it has been chosen and cited.
Why AI search changes everything for your website
Why AI search changes everything for your website
DotScott in a green jacket writing a web page on a laptop at a sunny coffee shop window table, with a small robot holding up a green tick and a notebook listing E-E-A-T: Experience, Expertise, Authoritativeness, Trustworthiness
Yes, You Can Use AI to Write Your Website Content. Here's What Google Actually Wants.
Yes, You Can Use AI to Write Your Website Content. Here's What Google Actually Wants.
hf_20261025_165133_99da983f-2b2c-4ed8-97bf-0fd58d5713e7
Getting started with Claude in your business
Getting started with Claude in your business
A modern small business team collaborating with AI-driven digital overlays, representing role evolution and workflow optimization.
How AI Is Changing Jobs in Small Businesses (and What to Do About It)
How AI Is Changing Jobs in Small Businesses (and What to Do About It)
DotScott holding up a one-page AI policy checklist in a small office while two colleagues use AI chat tools on their laptops
Is Your Team Already Using AI? Why Your Small Business Needs a One-Page AI Policy
Is Your Team Already Using AI? Why Your Small Business Needs a One-Page AI Policy
DotScott inspecting a website...
DotScott

Joining the dots on your web & AI journey

.web design

traditional and ai-enhanced website design services and updates

.seo

search engine optimisation services to get your website found

.ai services

AI for your website, also training to use ai skills in YOUR business

Latest .DotScott Help Centre Articles

Is your website ready for AI agents? Elementor's new Agent Ready tools explained
Is your website ready for AI agents? Elementor's new Agent Ready tools explained
Your website now has a second kind of visitor, and Elementor has just released free tools to help you...
Read More
Is your website ready for AI agents? Elementor's new Agent Ready tools explained
How AI writes better SEO titles, meta descriptions and excerpts
How AI writes better SEO titles, meta descriptions and excerpts
Three short bits of text decide whether people click through to your website. Here is how AI can write...
Read More
How AI writes better SEO titles, meta descriptions and excerpts
A florist sits at her shop workbench looking at her laptop, curious but a little unsure, while DotScott, visiting the shop, leans in with an encouraging smile and gestures towards the screen.
AI use among UK small businesses has more than doubled: where does that leave you?
Nearly half of UK small business owners now use AI, up from 22% a year ago, but only 19% feel very confident...
Read More
AI use among UK small businesses has more than doubled: where does that leave you?
A frustrated business owner at her office desk looks at a floating search results panel where a competitor holds the glowing top spot, while DotScott, visiting her office, stands behind her chair with a knowing smile and points out exactly why that result is winning.
Why is your competitor ranking and you are not? The case for competitor research
Search for what your business does and a competitor ranks above you or is named in the AI answer. Do...
Read More
Why is your competitor ranking and you are not? The case for competitor research
DotScott standing at a desk, sliding the top section of a floating web page into place. The page is a tidy stack of separate, clearly headed sections with the top one glowing teal, while a jumbled heap of greyed-out page fragments floats to the left, linked to it by a line of cyan dots.
Chunking and BLUF: how to write web pages AI search can use
AI answer engines read passages, not pages. Two plain-writing ideas, BLUF (bottom line up front) and...
Read More
Chunking and BLUF: how to write web pages AI search can use
DotScott at a desk with a laptop and coffee, smiling at a floating AI chat answer panel. Among many greyed-out website cards, one glowing teal website card is linked to the AI answer by a line of cyan dots, showing it has been chosen and cited.
Why AI search changes everything for your website
Two in three Google searches now end without a click, and AI tools recommend businesses by name. What...
Read More
Why AI search changes everything for your website
DotScott in a green jacket writing a web page on a laptop at a sunny coffee shop window table, with a small robot holding up a green tick and a notebook listing E-E-A-T: Experience, Expertise, Authoritativeness, Trustworthiness
Yes, You Can Use AI to Write Your Website Content. Here's What Google Actually Wants.
Google doesn't penalise AI-written content, it penalises unhelpful content. Here's what Google's own...
Read More
Yes, You Can Use AI to Write Your Website Content. Here's What Google Actually Wants.
hf_20261025_165133_99da983f-2b2c-4ed8-97bf-0fd58d5713e7
Getting started with Claude in your business
Set up Claude properly: one set of personal instructions for you, and one Project per client, with copy-ready...
Read More
Getting started with Claude in your business
A modern small business team collaborating with AI-driven digital overlays, representing role evolution and workflow optimization.
How AI Is Changing Jobs in Small Businesses (and What to Do About It)
Most advice about AI and jobs asks whether your team will be replaced. The better question is what their...
Read More
How AI Is Changing Jobs in Small Businesses (and What to Do About It)
DotScott holding up a one-page AI policy checklist in a small office while two colleagues use AI chat tools on their laptops
Is Your Team Already Using AI? Why Your Small Business Needs a One-Page AI Policy
Picture it: it’s Friday afternoon, and a member of your team has a long customer email to answer....
Read More
Is Your Team Already Using AI? Why Your Small Business Needs a One-Page AI Policy
Eseyo - Website Design & SEO
eseyo is becoming DotScott. Same person, same support, some new services & a sharper focus on AI.
Find out more